The VALS (Values and Lifestyles) typology categorizes respondents into eight different groups based on resources and on the extent to which they are actionoriented.15 Marketing efforts can target generational cohorts, because the approach does not require the use of psychographic information but does possess the richness of psychographics. Anybody …

And is it even something we should care about? Incorporating relevance and trustworthiness into your link building strategy is an essential part of your ranking efforts. Try using several cities, in different parts of the UK as a basis for further exploring on your UK Vacation planning. Marketers Free UK …

That is why they seriously increase the chances of websites to go up in search results. However, there's one limiting factor that could compromise volume's effectiveness, and that's competition. Undergoing laser eye surgery is a great way to improve your vision and your overall lifestyle. Google's Business Profile ranking algorithm …

Technically speaking, it is possible to design sites on either platform with the same functionality. Here's the thing; it's extremely easy to choose the wrong keywords. Search engines want to offer their users suitable search results, fast loading times and a positive user experience: a slow-loading webpage can therefore be …

Create good content and in time the links will follow. When a website focuses on content, website owners and general users tend to talk about it and share it with others. This is a very naturalistic way of doing link building but still does not provide any guarantees. However, from …

Involvement summarizes the extent to which a stimulus or task is relevant to a consumer's existing needs, wants, or values. But relax, it doesn't mean that you have to be ready to destroy them on sight. When you incorporate real SEO into your website, you've made a conscious decision to …

Choosing a perfect focus keyword is not an exact science. You should aim for a combination of words that are used by a search audience. Aim for a focus keyword that is relatively high on volume and aim for one that will fit your audience. Currently, many advertisers believe that …

Mobile devices incorporate tracking features through a GPS, beacon, or NFC (near field communication) technologies designed to pinpoint a person's geographic location. A person's evoked set consists of the brands the individual considers in a purchasing situation. The catch comes in the form of a limitation, such as insufficient space …

One of the things that can cause a lot of panic to SEO consultant is ranking fluctuations. Many questions such as what did I do wrong come crossing the mind. Test your site's link and fix the broken links to minimise the error pages or the duplicate content. Your content …