Involvement summarizes the extent to which a stimulus or task is relevant to a consumer's existing needs, wants, or values. But relax, it doesn't mean that you have to be ready to destroy them on sight. When you incorporate real SEO into your website, you've made a conscious decision to …

Choosing a perfect focus keyword is not an exact science. You should aim for a combination of words that are used by a search audience. Aim for a focus keyword that is relatively high on volume and aim for one that will fit your audience. Currently, many advertisers believe that …

Mobile devices incorporate tracking features through a GPS, beacon, or NFC (near field communication) technologies designed to pinpoint a person's geographic location. A person's evoked set consists of the brands the individual considers in a purchasing situation. The catch comes in the form of a limitation, such as insufficient space …

One of the things that can cause a lot of panic to SEO consultant is ranking fluctuations. Many questions such as what did I do wrong come crossing the mind. Test your site's link and fix the broken links to minimise the error pages or the duplicate content. Your content …